Website Red Flags Every Kenyan Business Owner Should Spot (Before You Get Scammed)

You’re ready to take your business online.
You’ve heard stories of SMEs doubling their leads with a good website.
You start searching — and within minutes, you’re flooded with offers:

“Website for KSh 5,000!”
“We build sites in 24 hours!”
“No upfront payment needed!”
“We’re Google-certified experts!”

It sounds promising. But behind some of these offers lie real risks — from stolen content and broken sites to vanishing developers and security breaches.

In Kenya’s growing digital space, not all website “deals” are created equal. And unfortunately, scams targeting SMEs are on the rise — especially those new to tech.

Let’s help you spot the red flags before you sign — so you invest wisely, safely, and successfully.


🚩 Red Flag #1: “No Upfront Payment” or “Pay Only After Launch”

✅ Sounds fair — right?
❌ Reality: This is often a bait-and-switch tactic.

What really happens:

  • They deliver a bare-bones site (often a copied template)
  • At “launch,” they demand extra fees for:
    • “Domain activation”
    • “SSL security”
    • “Google indexing”
    • “Final source code handover”
  • If you refuse? They withhold login details — or delete the site.

💡 Safe Practice: Reputable developers ask for 30–50% upfront (standard for project-based work), with clear milestones and deliverables in writing. Never pay 100% before seeing progress.


🚩 Red Flag #2: No Physical Address, Portfolio, or Verifiable Identity

Beware of developers who:

  • Only use a Gmail, Yahoo, or generic WhatsApp number
  • Have no LinkedIn, company registration (eCitizen), or physical office
  • Refuse video calls or in-person meetings
  • Show a “portfolio” of stock images or foreign websites

🔍 Check This:

  • Search their business name + “scam” or “review” on Google & Facebook
  • Ask for client references in your county or industry
  • Request a copy of their KRA PIN certificate or business registration

📌 Real Case (2025): A Kisumu restaurant paid KSh 42,000 to a “Nairobi web expert.” The site went live — but within 2 weeks, it was hacked and redirected to a gambling site. The developer’s number was disconnected.


🚩 Red Flag #3: No Written Contract or Scope of Work

If it’s all verbal or via WhatsApp — stop.

A professional project includes:
✅ A simple agreement outlining:

  • What’s included (pages, features, revisions)
  • Timeline & milestones
  • Payment schedule
  • Ownership of domain, content, and source code
  • Support & maintenance terms

⚠️ Danger Zone: Phrases like:

  • “We’ll figure it out as we go.”
  • “Just trust us.”
  • “Contract is extra.”

💡 Tip: Even a 1-page Google Doc signed via email is better than nothing.


🚩 Red Flag #4: They Won’t Give You Full Login Access or Source Code

Your website is your asset — like your shop or logo.

🚩 If they say:

  • “We host it on our server for security.” (indefinitely)
  • “Source code costs extra.”
  • “You don’t need the admin login — we’ll update it for you.”

… they’re setting you up for vendor lock-in.

🔐 What You Must Own:

  • Domain registration (via your own Namecheap or Kenya Web Experts account)
  • Hosting login (cPanel or equivalent)
  • WordPress admin access (or full code for custom sites)
  • All content (text, images, videos) in editable format

📌 Kenyan Law Note: Under the Computer Misuse Act, withholding access to your digital property can be actionable.


🚩 Red Flag #5: Too-Fast Turnaround (“Website in 24 Hours!”)

While simple sites can launch quickly, a quality business website takes time — especially if it needs:

  • Mobile optimisation
  • M-Pesa integration
  • SEO setup
  • Content customisation

⏱️ Realistic Timelines (2026):

Site Type
Minimum Time
Why
Basic 5-page brochure
7–10 days
Research, design, content, testing, training
E-commerce or booking site
3–6 weeks
Payment setup, security, user testing
Custom web app
8+ weeks
Development, QA, compliance checks

Red Flag: “24-hour websites” are almost always:

  • Pre-made templates with your logo slapped on
  • Missing security/SEO
  • Built on shared demo accounts (deleted after 30 days)

🚩 Red Flag #6: No Maintenance or Support Plan Offered

A website isn’t “done” at launch. It needs:

  • Security updates (WordPress/plugins)
  • Backups
  • Performance monitoring
  • Content tweaks

🚩 If they say:

  • “It’s finished — no need for anything else.”
  • “Updates are KSh 5,000 per fix.” (à la carte pricing)
  • “Just call us if something breaks.”

… you’re heading for downtime, hacks, or obsolescence.

Look For:

  • Transparent care plans (e.g., KSh 3,500–6,000/month for updates + support)
  • Emergency response time (e.g., “24-hour fix for critical issues”)
  • Training so you can manage basic updates

🚩 Red Flag #7: Fake Google or “Certified” Badges

Screenshots of “Google Partner” dashboards, “Top 10 Developer” awards, or “Meta Certified” logos are easy to fake.

🔍 Verify Directly:

💡 Better Signal: Real client testimonials with photos, locations, and specific results — e.g., “After our website, inquiries rose 3x” — Jane, Salon Owner, Eastleigh.


✅ How to Protect Yourself: The 5-Step Vetting Checklist

Before hiring any developer in Kenya:

  1. ✅ Ask for 2 local client references — and call them.
  2. ✅ Request a written scope & contract — no exceptions.
  3. ✅ Confirm domain & hosting will be in your name.
  4. ✅ Insist on full login access from Day 1.
  5. ✅ Clarify post-launch support — in writing.

🌟 Pro Move: Start with a small pilot project (e.g., a 3-page site) before committing to a full build.


🌱 You Deserve a Website That Works — and Protects You

At Kenya Website Developers, we believe transparency builds trust — especially with mission-critical assets like your website.

That’s why we:

  • Provide clear, itemised quotes
  • Use written agreements for every project
  • Hand over full ownership & training
  • Offer affordable care plans — no surprises

We’ve helped 300+ Kenyan businesses build websites they own, trust, and grow with — the right way.

👉 See how we do things differently — ethically, clearly, and locally:
https://www.kenyawebsitedevelopers.co.ke/cheap-website-developers-website-creators-nairobi-web-design-services/